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Presenting to Camera Authentically – Native Content Style

Last Friday 2 of my clients asked me how to best promote a live gig they needed to still sell some tickets for. The live gig was the following Thursday evening, so not much time. I recommended we use facebook advertising using a short 20 second (ish) video of them (or their staff) explaining the event. I could then use it run some Facebook ads. They could also post it organically to their facebook page. This little blog post contains the great video they created and talks about some of the things I explain and recommend to clients when coaching them on how to present to camera to keep it real, keep it authentic and not be boring and instead KEEP it fun, interesting and entertaining to watch!

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